February 2012
1 post
The Collapse of Print Advertising in 1 Graph -... →
Great Scott!
October 2011
1 post
“Trust is broken. The buyer feels betrayed. Yet B2B companies baffled by the...”
– The Gold in Social Customer Service - Forbes
August 2011
2 posts
Facebook Messenger Is Coming Soon. →
Facebook Messenger service/app - a new way to quickly send/receive FM msgs. I wonder what the point is though?
Report: Only 15% of SMB Fans Are Local →
You may have seen this written up last week, when I was gone. But I thought it was worth repeating or posting for those who hadn’t seen it: according to Roost, on average, “only 15 percent of the average local business’ fans are actually in the city where the business is located.”
July 2011
1 post
Nearly 60% of SMBs on Facebook Twitter →
June 2011
4 posts
“The $100bn valuation would reflect a phenomenal pace of growth at Facebook....”
– Facebook ‘preparing for $100bn flotation’ - Telegraph
Sizing The Deals Space: A Trillion Here, A... →
Good post on Kelsey Blog on how massively big the deals space is and where its going…
Former Groupon Employee Describes High-Pressure... →
Why am I not surprised?
How Serious Is Google about Local Sales? →
It’ll be interesting to see how a company that prides itself on data-driven decisions and products and super smart engineer types will build out a team of people who by the nature of the sales industry will have to be people-driven and more aligned with high EQ, not IQ….hmm.
March 2011
2 posts
Will Congress Push Google To Tweak Its Algorithm... →
The Demand Media of Search Engine Marketing,... →
December 2010
1 post
Yahoo Trying To Unload Del.icio.us, Not Shut It... →
November 2010
1 post
Local Deals Come to Facebook Places →
October 2010
1 post
The death of #Digg is not exaggerated... →
Will there be a Kevin Rose #BusinessWeek cover for this? “How this kid lost $60 Million in 2 weeks”?
September 2010
4 posts
#Google Refreshes Its #SEO Starter Guide →
SearchEngineLand: “Back in November 2008, Google published a 22-page PDF guide to SEO. The company has just updated that to provide some new features and content. You can download the new 32-page PDF guide over here.
In particular, Google added a glossary of definitions and terms, additional example images to support the content in the guide, mobile devices optimization techniques and...
Is AOL becoming the company that Yahoo has been... →
They’ve purchased a major content provider (techcrunch), are growing a successful local play (patch.com), and are now getting into digitial media/content with purchases of brizzly (twitter client) and 5Min (video portal) - - all signs point to a new age of Aol as a content holding company online - - - or if they play their cards wrong, becoming the first recipient of the phrase ‘they...
Local Merchants, It’s Time To Ditch The Sidewalk... →
AJAX Search: Is Google Sweating Bing Or Just... →
As Stoppelman sees it, Google is bringing out AJAX Search to combat Microsoft’s Bing search product, which has garnered quite a bit of attention since its launch a few months ago. Some claim that Bing is faster than Google, but an AJAX Google would undoubtedly be faster than Bing.
August 2010
7 posts
Maxi-Page: Appointments as Foundation for SMB... →
I think more broadly, as local begins to evolve into verticalized-local, these sorts of non-performance related add on products for SMB’s will begin to take more share from traditional SEM/lead selivery solutions. Appt. setting, event finders, assisted-search, etc, are all possible by-product industries to the local boom.
Gmail Voice Integration: The Local Angle →
What’ll be interesting to see is how google will extend this functionality into a value add service for SMB’s – similar to Skype’s recent feature where advertisers can pay for the service of making their phone number a free call for skype-enabled consumers looking at local businesses on search engines. Google is passively building out their local business product offering as tie-ins to all their...
Google makes Gmail calling official →
Starting today, you can call any phone right from Gmail.
Minnesota Crackdown on Phony Listings a Potential... →
As of Aug. 1, the state began enforcement of a law that prohibits advertising “deceptive local telephone numbers and geographically deceptive business names” across the Internet, as well as in print advertisements and directories.
Legislation targets national businesses that camouflage themselves behind local names and listings, cluttering the advertising space. The landmark represents a...
Twitter Sales Hire Telling of SMB Efforts? →
Twitter today made 2 big hires (via TechCrunch), in an effort to “ramp up the advertising platform”. Dan Coughlin joins as Eastern U.S. Sales director, while Amanda Levy will be his Western U.S. counterpart. Coughlin spent the last few years at Facebook, and before that, Marketwatch and Doubleclick.
Android Sales Overtake iPhone in the U.S. →
Yelp’s CEO On Google: We Were Surprised…I Don’t... →
July 2010
2 posts
Google: There Have To Be Yelps In The World, But… →
Today during our Social Currency CrunchUp, Yelp CEO Jeremy Stoppelman and John Hanke, a Google VP of Product Management, took the stage. Given that the two companies seem to be at odds with one another recently (following a failed acquisition), it was a little tense.
Google now serves up mobile ads based upon your... →
Google has introduced new location-aware advertising for iPhone and Android handsets. Advertisers will now have the ability to select a “location extension for display” option that will serve up their ads based upon a user’s GPS coordinates.
June 2010
11 posts
Clash of the Titans: T →
Mayors of Sports Authority Get $10 Cash Cards on... →
How Much Google Traffic Comes From Mobile Devices... →
5 Things You Should Know About Yahoo-Microsoft... →
NEW YORK (AdAge.com) — Call it a hand-holding tour. Yahoo and Microsoft executives and a small army of consultants will be making the rounds to agencies and marketers this summer to tell them what they need to know about the integration of the two search engines to create a stronger competitor to Google.
Meanwhile, the planning phase is over and both sides have embarked on the complex...
What Justin Bieber Could Teach Us About Social... →
What it means: Bieber has close to 3 million (!) followers on Twitter and he manages to make “you” feel special. He understands that it’s all about conversation and not about broadcast. It’s real. Can you imagine the marketing power that this engagement brings? Now, if you’re used to broadcasting, how do you change to a conversational model? That’s your new challenge.
FreshGuide.com Acquired; Eyes Expansion in 34... →
FreshGuide.com, which includes the BookFresh.com scheduling service, has been acquired by Sugar Inc., a diversified media company that includes a TV network and programming aimed at women, as well as ShopStyle, a “social shopping service.”
Local (Physical) Sales Realities Continue to be... →
Local Links For Local People →
A quality link for me is an editorial link on a real site – a site that’s been around for years. The site in question is well linked to itself, and dooesn’t sell links – and is careful who they link to. These sites are kind of hard to get links from – but that’s the point…
Understanding Semantic Search and SEO →
“One thing worth bearing in mind is that all modern search engines do semantic analysis to one extent or another. It may be phrase based, using PLSA, HTTM or a hybrid. That part is really inconsequential. That is important is that we can take heart in the fact that content that is semantically flexible will do a better job of targeting the page in question.”
Mythbusting Global Search Fallacies →
“Inspired by Stephan Spencer’s superb series of SEO Myths That Won’t Die, I figured it was time to put right those international search marketing myths that I hear repeated every day at conferences or on websites from people claiming to be “expert” in global matters. Frequently, the source of the problem is so-called “experts” do have a genuinely good knowledge of SEO working in...
David Swanson, Dex One’s CEO, to Retire →
May 2010
15 posts
U.S. Newspapers Start Selling SEO →
Yahoo as an internet information filter →
When you talk about the Internet growing to 225 million sites, you’ve got to ask: Who’s parsing all that? How do you make sense of all that stuff?
Why Social Media Marketing May Not Be Right For... →
While most big companies have or are thinking of having a social media strategy, Harvard Business School marketing professor John Deighton asks the show-stopper question:
“Don’t rule out the possibility that social media just aren’t for you. So far, much of what social media have done is quite mean-spirited. Could it be, one shudders to think, that these media are better at destroying value...
“Search Patterns: The Future of Discovery – Peter Morville Peter’s talk came to a...”
– » UX London report: day 1 Johnny Holland – It’s all about interaction
Facebook Exodus Planned for May 31: Will You Quit? →
Diaspora, the open Facebook alternative, raises... →
“Digital AND traditional media consumption on the up.: Nielsen found that, while,...”
– Digital AND traditional media consumption on the up. | Speaking Sensis
Verizon CEO: ‘We’re Working With Google on a... →
“Verizon CEO Lowell McAdam says that his company is working closely with Google on a tablet computer. The tablet will be based on the Android operating system.”
Read More...
Mozilla CEO John Lilly Moving to Greylock Partners... →
John Lilly, the well-regarded CEO of Mozilla, is preparing to give up his post at the open-source software nonprofit foundation, which is also a for-profit start-up.
AT&T Interactive and Citysearch Announce... →
Google Pursues Small Businesses With Help From US... →
How To Really Screw Up Your Next Product Manager... →
Great advice from the Accidental Product Manager Blog